Alenty, a leading advertising viewability company, has been sold to AppNexus.
Category: Technology, Data & Information
WDA, a leading mobile-marketing technology and services firm, has been acquired by [x+1], a digital marketing and data management platform provider.
BroadwayBox.com, the leading source for Broadway discounts, was acquired by Key Brand Entertainment, the leading developer, producer and distributor of live theatre in North America.
Matterhorn Transactions, Inc. has executed an exclusive, multi-year reseller agreement with LexisNexis, a division of Reed Elsevier Group plc.
The Deal LLC, a leading financial information
provider, has been acquired by TheStreet, Inc., a leading digital financial media company.
Affinitive, a word-of-mouth and social marketing firm, was sold to Project: WorldWide, a global engagement marketing agency network.
VeoMed LLC has reorganized its operating structure in preparation for a Series A financing.
PubliGroupe and MediaMath have formed Spree7, a European joint-venture company headquartered in Berlin.
F+W Media Inc. has acquired The Writers Store
The New York Times Company has sold UCompareHealthCare.com to MDxMedical Inc