RDA Group, a worldwide leader in auto-industry quality-tracking and customer-satisfaction studies, has been acquired by Ipsos, the global market-research firm.
Category: Technology, Data & Information
Savveo has formed a strategic partnership with Empower MediaMarketing
Savveo, an ad tech startup at the forefront of programmatic buying for offline media, forms a strategic partnership with Empower.
IENS has been sold to TripAdvisor
IENS, the largest Dutch online restaurant review and booking platform, has been sold to TripAdvisor.
Admeta has been sold to WideOrbit
Admeta, a leading digital programmatic SSP and yield-optimization platform, has been sold to WideOrbit Inc., the premier provider of advertising management software for media companies.
Playscripts has received an investment
Playscripts Inc., an ecommerce platform and leading independent publisher and marketer of new plays and musicals, has received an investment.
The Law Report Group has been sold to Mergermarket Group
The Law Report Group, publisher of The Hedge Fund Law Report and The FCPA Report, has been sold to Mergermarket Group, a BC Partners portfolio company.
Alenty has been sold to AppNexus
Alenty, a leading advertising viewability company, has been sold to AppNexus.
Wireless Developer Agency (WDA) has been sold to [x+1]
WDA, a leading mobile-marketing technology and services firm, has been acquired by [x+1], a digital marketing and data management platform provider.
BroadwayBox.com has been sold to Key Brand Entertainment
BroadwayBox.com, the leading source for Broadway discounts, was acquired by Key Brand Entertainment, the leading developer, producer and distributor of live theatre in North America.
Matterhorn Transactions, Inc. has partnered with LexisNexis Legal & Professional
Matterhorn Transactions, Inc. has executed an exclusive, multi-year reseller agreement with LexisNexis, a division of Reed Elsevier Group plc.