Wondersauce has been sold to Project: Worldwide

Wondersauce has been sold to Project: Worldwide

DeSilva+Phillips client, Wondersauce, was acquired by Project Worldwide (“Project”). The acquisition makes Wondersauce the 14th agency to join the Project company portfolio. Terms of the deal were not disclosed.

Founded in 2011, Wondersauce is a leading New York-based, strategic and creative digital agency. Wondersauce’s addition to the Project network will bring a wealth of e-commerce and marketing activation expertise, as well as emerging digital media buying capabilities.

The 80-person Wondersauce – which has a second location in Columbus, OH – has worked with Nike, L’Oréal, and Stella Artois, and currently counts Carlson Rezidor Hotel Group, Federal-Mogul Motorparts, Bloomin’ Brands, and Google among its clients.

Founders John Sampogna and Eric Mayville will serve as co-CEOs and join Project’s strategic leadership team. Co-founder Seth Klassen will become co-chief creative officer with Brett Waszkelewicz, who is a partner and former executive creative director. The agency will continue to operate under its name.

“We’re fiercely committed to our culture and people,” stated Sampogna. “Wondersauce, like Project, focuses on empowering and cultivating talent from within. And, Project has a deep bench of innovative talent at its creative, experiential, PR, and content agencies.”

Project’s infrastructure and support will now allow Wondersauce to add resources and open additional offices both in the U.S. and internationally. “We could not imagine taking on the challenges we take on daily without working with people you inherently trust,” stated Mayville. “That’s how we’ve always operated and are grateful that will continue on a larger scale with Project in the mix.”

Details
Transaction TypeM&A Sell-side
ClientWondersauce
Sold toProject: Worldwide
IndustryMarketing
DateOctober 2016